Dubai is a city of dreams. It
brings together people from all parts of the world, working in the amazing
business metropolis that makes the city. Dubai offers a lot in terms of job
opportunities and also provides some of the best standards of living in the
world. Culturally and economically it is a city that is very vibrant making it
a favourite place for people to settle down. It has good schools and many
training institutes as well as off campus centres for universities all over the
world adding to the attraction of the city.
In a country whose economy is
fully fuelled by oil, Dubai is a city that has managed to diversify its economy
into a host of businesses. There are many international and national firms that
have their businesses in Dubai making it a highly competitive world. In order
to aid in all this, there are also many advertising agencies in Dubai. With
such high levels of competition there is a very great demand for advertising.
The presence of international brands in the city, ensures that the ad war
between them is also on a global basis, and thus we can see some of the best
advertising work in the world in Dubai. The creative geniuses in these agencies
work very hard to ensure that their firms stay on top of the advertising
industry.
It is not just businesses that
are looking for advertising in Dubai. Everything ranging from real estate to
even educational agencies that offer a gamut of courses, are all trying to stay
on top of the game. Thus we can see that the number of advertising companies in
Dubai is quite large. The standards followed in this business are truly
international since the viewers of these ads come from a variety of cultures.
The ads function both for the print media through newspapers and magazines and
also for the visual media like television. There are also many FM stations in
the city making advertising jingles an attractive marketing strategy on the
radio.
With such a large number of expatriates living in the city as
well as many tourists visiting it, especially during the Dubai Shopping
Festival, it is obvious that there are many airline agencies in Dubai. There
is a lot of business to be had in this respect and many work towards offering
competitive rates and plans to stay on top of the business. Many airlines have
their own agencies and some agencies cater to a host of airlines making them
the one stop destination for travellers.
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